To find a client is not enough. You need to know him. Preferably, it has to be not by hearsay. It is good if the client knows you as well, and moreover, preferred your trade mark. How to make correct communications with customers, in order each of them felt he is the first? This question will be discussed during the 6th Conference DMIT: “Direct Marketing: Instruments and Technologies”. Program of the Conference DMIT 2006 Speakers 2006 The preliminary list of reporters: Hall 1 from 10:00 till 18:0010:20-11:00 | Vladimir Dimitroff, Prism Consulting “Whisper and don’t scream!” (UK) | 11:00-11:30 | Valentin Kalashnik, OS-Direct “Theory of compressed Universe” (Ukraine) | 12:00-12:40 | Ekaterina Shefatova, Connexions “Field High Tech" (Russia) | 12:40-13:00 | Michail Sokol, Bogdan Corporation “The use of direct-marketing tools and technologies in automobile promotion strategy”(Ukraine) | 13:00-13:20 | Igor Shraibman, Jump ”How to turn your subscriber into a loyal customer?” (Ukraine) | 13:20-14:00 | Lilia Gorelaya, OS-Direct “Cartomancy on personal letters or what influence the response to your DM-campaign?” (Ukraine) | 15:00-15:40 | Jørgen Nygaard Andreassen, FEDMA “How to excite customer’s interest by your DM-campaign?” (Belgium) | 15:40-16:20 | Igor Zubov, Austrian Post “Direct Marketing in Europe" (Austria) | 16:40-17:00 | Vladislav Kasatkin, Fund “Hope and Belief” “The experience of fundraising management in Ukraine” (Ukraine) | 17:00-17:40 | Sergey Gaiday, Gaiday.com “DM in politics. Practical solutions. Analysis of real campaigns in Ukraine” (Ukraine) | 17:40-18:00 | Arina Shebanova, Malbi, Rainford "Dances on the water or direct mail for households” (Ukraine) |
Hall 1 from 10:00 till 19:00| 10:20-11:00 | Mark Runacus, Hicklin Slade & Partners "The future of personalized communications” (UK) | | 11:00-11:40 | Elena Levchenko, Beeper "Key options of contact-centre: attraction, offer, sale” (Ukraine) | | 12:00-12:40 | Mark Runacus, Hicklin Slade & Partners Case: Honda history (UK) | | 12:40-13:20 | Ludmila Datsenko, ROI Communications "Second DM law of successful businessman” (Ukraine) | | 13:20-14:00 | Lilia Gorelaya, OS-Direct “Notes of unlucky direct-marketer or what will destroy your direct-mail?” (Ukraine) | | 15:00-15:20 | Jørgen Nygaard Andreassen, FEDMA "The use of multimedia channels to increase the recognition of your company” (Belgium) | | 15:20-15:40 | Grigoriy Shershnev, Rickon Topic is being specified (Russia) | | 15:40-16:00 | Elina Mardanova, store chain “Techno”, “Trading chains: completion of constant clients’ database b-2-c through attracting of potential clients with the help of b-2-b database” (Russia) | | 16:00-16:20 | Piotr Dlugiewicz, One-2-One "Mobile marketing and loyalty by example of 40 polish companies' cases" (Poland) | | 16:40-17:00 | Alexandr Berimec, Publishing House “Economics”, "Daily business press: serious tasks, new view, special solutions” (Ukraine) | | 17:20-18:00 | Alexey Kobzev, “Grooner+Yar”, "The opportunities of direct marketing while working with subscriber – attraction and retention” (Russia) |
Detail program you can download here |
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